Dr. Samaneh Torkzadeh is an assistant professor of marketing at the Judd Leighton School of Business and Economics. Prior to joining the Leighton School faculty, Dr. Torkzadeh taught at the University of Texas Rio Grande Valley and the University of Tehran. She gained industry experience as a key account manager for Bonny Chow Company, area sales manager for Kaf Company, and sales supervisor for Pegah Company. Dr. Torkzadeh’s research has been published in the European Journal of Marketing, Journal of Strategic Marketing, Journal of Hospitality Marketing & Management, Marketing Management Journal, and Psychology Research & Behavior Management Journal.
Her teaching interests include:
- Marketing research
- Consumer behavior
- Services marketing
- Digital marketing
Her research interests include:
- Analytics
- Artificial Intelligence
- Machine Learning
- Marketing
- Professional Selling
Awards:
- QM (Quality Matters) Teaching Online Certificate
- 2015 University of Texas Rio Grande Valley Certified Teaching Excellence